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INSIGHTS
Welcome to Insights, a space for leaders in motion. Whether you're a professional navigating career transitions, or an executive refining your presence, this blog is designed to meet you where you are, and help you move forward with intention. These posts are crafted to inspire action, deepen awareness, and support the kind of leadership that leaves a lasting impact.


Navigating SIUU
Navigating and implementing FDA Guide is a bit of an art. While the 2025 Scientific Information on Unapproved Uses (SIUU) clarified several areas of the draft guidance, some outstanding questions remain. The Scientific Exchange competency team of the Medical Affairs Professional Society (MAPS) Medical Governance & Compliance domain is working to provide clarity on SIUU. We have ideas on a variety of topics we believe would be valuable to include but we would like to hear wh
8 hours ago1 min read


Networking
It’s been estimated that 70-85% of jobs are part of the hidden job market. This is a staggering figure, begging the question of how to get jobs filled if they are not advertised. It’s all about networking! Networking is crucial for career advancement, as it offers access to hidden job opportunities, industry insights, and professional growth. By building relationships with mentors and peers in your industry (or the industry in which you wish to work), you can gain knowledge
2 days ago2 min read


MSL in Oncology: Evolving Roles and Challenges in the AI Era
AI is transforming the role of MSLs. While AI generates summaries using the tsunami of complex, published literature, the value of MSLs is underscored with their ability to assess accuracy, then contextualize, interpret, and prioritize information relevant to the needs of a specific stakeholder for scientific exchange. In our article, “MSL in Oncology: Evolving Roles and Challenges in the AI Era,” Dr. RuiRong YUAN, MD , Editor-in-Chief of Cancer Care: Insights & Stories and
Mar 41 min read


Pivot
I frequently talk with people who are looking to pivot their career into something adjacent, bring relevant but not direct experience. While for me this conversation most often centers around entering the pharmaceutical industry, I suspect the challenge of breaking into a new space isn’t unique to pharma. Often employers are looking for multiple years of experience which leaves little room for people making a career shift. Our conversations center on reframing current exper
Mar 31 min read


Board Certified Coach (BCC)
Proud to share a meaningful milestone in my coaching journey. I’ve earned the Board Certified Coach (BCC) credential through the Center For Credentialing & Education —another step in my commitment to continuous learning and to serving my Petrichor clients with the highest standards of practice. Grateful for the leaders, teams, and colleagues who inspire this work every day. Excited to bring this expanded expertise into future engagements. Reach out and we can discuss how the
Feb 261 min read


The Aha Moment in Coaching
There’s nothing quite like watching someone shift from “I’m stuck” to “I never thought about it that way.” That unmistakable Aha moment. Sometimes it happens in a single session where a client walks away feeling empowered, ready to walk into work the next day and have the conversation they’ve been avoiding. But what I love just as much is seeing what happens next: Watching someone build a plan, take intentional steps toward it, and then experience the success that comes from
Feb 241 min read


Speaking at MAPS Americas Annual Meeting 2026
Why are over 1,300 Medical Affairs professionals flocking to Denver this March? Access to world-class education Engaging hands-on workshops Unmatched networking opportunities Career-advancing insights that you won’t want to miss I'm excited to share I will be speaking at the Medical Affairs Professional Society (MAPS) Americas Annual Meeting in Denver on Tuesday, March 24th from 3:30–5:00 PM MDT as part of the session How to Master Compliance in an Evolving Regulatory,
Feb 191 min read


Making Your Dash Matter
I lost a friend last week. At age 100 he was a WWII veteran whose life and generosity touched many. I knew him through the organization he started that sent more than 20,000 care packages to soldiers serving in active duty in conflict zones. That’s the kind of guy he was in body and spirit—he was always looking out for others and making everyone feel genuinely appreciated. His dedication never faltered; he gave his all, right up until his final days. Loss prompts me to consi
Feb 171 min read


Breaking Into Pharma
People routinely ask me about strategies for breaking into the pharmaceutical industry. While a Fellowship makes sense for some candidates, it may not be feasible for everyone. My career in pharma began with a transition from being a clinical pharmacist to a Medical Science Liaison (MSL) role, which can be an appropriate path for those with relevant experience. If you’ve met the basic criteria for the role (PharmD, PhD, MD, DO, etc.) I have no doubt that you possess many tran
Feb 121 min read


Understanding Your Value—and Finding the Environment Where You Can Truly Thrive
In my conversation with The Healthy Enterprise Podcast , we dug into a question so many professionals wrestle with: Where can I have the greatest impact—not just survive, but genuinely thrive? It’s one thing to understand your skills and strengths. It’s another to recognize the environments where those strengths translate into meaningful, sustainable impact. For many leaders and healthcare professionals, that clarity becomes the turning point. This clip captures a moment from
Feb 51 min read


Investing in My Growth to Support Yours
I’m pleased to share that I’ve earned my Business Coaching Certificate through the Center for Executive Coaching . This certification is important to me as I engage business owners to grow their business and their teams and consider how to be successful while becoming more independent. With coaching tools and frameworks designed specifically for coaching in this space, are you a business owner ready for coaching? Perhaps coaching has helped you navigate the challenges of owni
Feb 31 min read


Stretching
Rubber bands are a good metaphor for the resilience and challenges of life. We are often called to stretch to hold things together which can result in growth and that is positive. When the load is right, we can hold it together then bounce back from stretching to get ready for the next challenge. Flexibility is key so we adapt into the shape needed to keep things together. Sometimes we are asked (or required) to stretch ourselves beyond our limits, which we can do for a bit,
Jan 291 min read


What If?
Are you asking yourself, “what’s next”? Perhaps you’re looking into the future asking, “what if”? What if you asked for that raise? What if you applied for that graduate program you’ve been considering? What if you put your name forward for that interesting role? What if you took up the space you’ve earned? How would it feel to walk confidently into a room and state what you want instead of waiting for the “right time”? My suspicion is that you’ve watched opportunities pass y
Jan 271 min read


How to Master Compliance in an Evolving Regulatory, Technology and Patient Environment
Medical and commercial partnerships continue to be a topic consideration for Medical Affairs teams, especially prior to drug approval. At a workshop at the March MAPS meeting in Denver, this will be the topic covered during a workshop hosted by the Medical Governance & Compliance Domain. I suspect we agree that these partnerships are important and beneficial as each team brings something important to the conversation, but where is a safe space to work together? What examp
Jan 221 min read


Hot Buttons
We all have something that triggers us to become frustrated. It’s normal, we’re human. What are your hot buttons? I facilitate an exercise in one of my programs asking this question and, more often than not, the discussion centers around being triggered when their ideas are dismissed, especially when they aren’t even considered. Can you relate? Identifying your trigger is the first step to managing it. When your button’s been pushed your body will react with an increased hear
Jan 201 min read


Resetting
Watching the waves creep up the beach on a beautiful evening in Essaouira, I observed the ocean reset the sand. It strikes me that the ocean resets the beach with every wave. No matter the depth of the footprints, even the gentlest wave will impact the sand, working to return the beach to its naturally smooth surface. Sometimes it takes a wave or two, but it will be reshaped. What small step can you take to reset? Maybe this is day 1 of initiating a habit… Perhaps today i
Jan 151 min read


Navigating Career Crossroads With Purpose
Lately, I’ve been having so many conversations with people who feel like they’re standing at a professional crossroads. And honestly, I’ve been there too. There comes a moment when you start asking yourself bigger questions: Am I still making the impact I want to make? Do I need to shift roles or step into leadership to influence things more broadly? Or is it time to take everything I’ve learned and build something on my own? What I’ve always believed is that most of us show
Jan 131 min read


The Power of Gratitude
At the start of 2025, I chose to focus on building new habits rather than setting a traditional New Year’s resolution. The practice that shaped my year the most was writing down one thing I was grateful for each day on a bright, colorful square of paper. Now, as I look at the container nearly overflowing with these notes, I’m struck by how such a simple daily ritual has grown into a vivid, joyful reminder of the many blessings in my life. - Time with friends and family - A r
Jan 61 min read


A Look Back at 2025
As I look back on this year, I’m filled with gratitude for the people and organizations who trusted me to walk alongside them in moments of change, growth, and discovery. Each conversation reminded me why I started this work—to help leaders find clarity in their stories and courage in their decisions. The journey has been humbling and energizing, from reframing messages that inspire teams to guiding leaders through challenges with compassion. I’m deeply thankful for the partn
Dec 18, 20251 min read


Make the Turn
I’ve been heartened by the many posts from soon-to-be graduates celebrating the postdoctoral fellowships they’ve just secured in pharmaceutical industry. Earning these opportunities is no small feat—it requires resilience, dedication, and vision. Congratulations to each of you for reaching this milestone. May this next chapter of your journey be filled with growth and discovery. For those who did not secure a fellowship this round, remember this: your path is not defined by a
Dec 17, 20251 min read
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